Tuesday, March 23, 2010

Philippines. No Live Animals for Easter. Say NO.

Back in the old country, many companies give away small, live animals for Easter. It's a promotional program to attract more consumers to their products or services. It's still done these days, but local animal welfare orgs like the Philippine Animal Welfare Society (PAWS) are working to stamp it out. People get a nice gift for the day, but what happens in the following weeks? That Easter gift turns into an unwanted animal, and the ugliness begins. Promotionals like these are mood-based. Like premature marriage proposals, people have regretted it. In this case, people won't pay the full price for their temporary enthusiasm. The animals will.

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